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Battersea Hopes Google Glass Will Help Rehoming Figures

01 July 2014
Battersea Dogs and Cats Home

UK - Battersea Dogs and Cats Home has been trialing Google Glass as a way to rehome animals.

It is one of a small group of UK organisations invited by Google to test the product before it launched its Glass Explorer programme last week.

The charity says the new technology could help it rehome animals faster, allowing people to see their "real personalities", when they are playing happily in a stress-free environment, as opposed to the kennel.

"Too often a dog or cat will hide away or even cower at the back of their kennel or pen, so would-be new owners will just move on by," said Dee McIntosh, Battersea's director of communications.

"But we think Glass could help show off the real personalities of our animals, offering access to videos of them playing stress-free in our paddocks, fields and cat pens, whilst a visitor is actually standing at their kennel, and this would give our animals a much better chance of finding a home."

Google Glass is still in development and is not yet on general release to the general public. Resembling a pair of glasses, it connects to the internet via Wifi or a smartphone and displays information such as websites, video clips and images on a small screen in the corner of the user's vision.

Using this technology, visitors to Battersea could in the future benefit from hands-free access to not only dog and cat profiles, videos and photos, but also "on the spot" information about the charity's history as they move around its centres.

Dee added: "We think Glass could potentially offer mums, dads and some of the thousands of youngsters that come through our doors an unforgettable experience - dogs, cats and all sorts of great nuggets of information about our famous animal shelter throughout the generations."

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