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Dogs Trust Takes Christmas Message to the Streets

03 December 2014
Dogs Trust

UK - In a bid to stop animals being heartlessly abandoned, Dogs Trust is taking to the streets to remind people to be responsible this Christmas.

Every day Dogs Trust takes in dogs of all shapes and sizes, often accompanied by unbelievable reasons why their owners are giving them up.

To convey the charity’s iconic slogan ‘A Dog is For Life, Not Just for Christmas®’, twelve striking artworks have been designed for city centre walls across the UK, depicting the shocking reasons given to stunned Dogs Trust staff, by owners who no longer wish to care for their dogs.

The campaign launchd in Manchester, with striking artwork of a Beagle being created along Trinity Way on Tuesday 25th November, marking the week when traffic to internet sites selling puppies peaks as consumers begin to search for Christmas presents.

The shocking reasons include: -
- “He kept chasing frogs”
- “He looked different after we walked him in the rain”
- "He was too loving and needed too much attention"
- “I’m worried our toddler will copy him and poo in the garden”
- "He’s too playful - we haven’t sat down since we got him"
- “My dog is old and going to die soon”
- "He was scared of the cat next door ”
- "He barks every morning”
- “He wags his tail too much”
- "She’s seems hungry all the time and follows me around the house"
- “He kept coughing in the night and woke me up”
- “All the puppy did was sleep. We wanted a dog we could play with”

Giles Webber, responsible for rehoming at Dogs Trust’s 20 rehoming centres commented: "With more and more puppies flooding the Christmas market, all available at the click of a button -it is more essential than ever that our iconic message “A Dog is For Life, Not Just For Christmas®” is ingrained in people’s minds.

"We hope that this visually striking campaign will encourage people to think twice about the commitment of dog ownership before impulsively buying a puppy. Our aim is to ensure that the artwork will be the only abandoned dogs the British public will see on their streets this Christmas period.”

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